The importance of social metadata
If you’ve spent 5 minutes with an SEO expert, you’ve heard about the importance of social metadata. Why is this?
June 2, 2022
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If you’ve spent 5 minutes with an SEO expert, you’ve heard about the importance of social metadata. Why is this?
By reaching different audiences, posting more frequently, and varying posting strategies, social posts during nights and weekends represent a huge opportunity for publishers.
News publishers often create more content than can be wisely posted to social on a daily basis. This leaves social editors with an important question: Which articles should be posted to social media?
Facebook has been intentionally vague about their algorithm since the beginning. What do they promote? What gets buried? If you’re a publisher, it can feel like your entire social media load is figuring out how to trick platforms into showing your audience what you post. IN a rare moment of transparency, Facebook has decided to share some Content Distribution Guidelines to help shed some light on how they’re distributing content.
Meta data is essential, but the execution can sometimes be complicated. Here’s how to avoid some of the most common meta tag mistakes.
Coming up with good content for social media platforms is hard. Really hard. You have to consider images, video, audio, captions, and make sure everything is engaging, on brand, and high quality. It’s a lot, right?
Social publishing has become essential for everyone, but it’s especially urgent for content creators and publishers.
You’ve been doing similar things for a decade now. Social media automation is disruptive. And it can make your content strategy stronger.
An AI social publishing platform – publishing that is automated using artificial intelligence – may help you lighten the posting load while your team focuses on content creation, meaningful audience interactions, and other more involved tasks.
If you’re new to social publishing, there are some common questions: How often do I post? Should I post across other platforms? How do I
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